Building relationships with leading industry experts:
For a business to grow, it is of paramount importance to build working relationships with leading industry experts.
Someone who has already achieved what you are seeking to achieve.
In this article, I shall guide you through the steps to take to achieve your desired outcome.
Personalized emails to your target person
In the present era, business communication is mostly done via email.
Each and every writer has a specific niche in which they are particularly good at. In other words, they have a thorough knack for doing what they do within the fences of their niche.
Suppose now that you wish to write for a beauty blog.
Using Google search console, you would have to look up the top beauty blogs.
Leveraging on your knowledge and expertise on the topic of beauty, your goal now would be to establish working relationship with the blog owner/contributors on the blog.
This might come as a surprise to you, but there are actually tools available for FREE on the internet which allow you to obtain the email addresses of your targeted person of interest.
- Voila Norbert: Voila Norbert is one such tool that allows you to obtain the email IDs of your target. The first 50 email searches will be free of cost. After that, you would have to pay to use the service.
- Hunter: Hunter is yet another tool which would allow you to obtain the email IDs of your targets. Believe me, this is a great tool for the people in sales and marketing. Not only that but also there's a free chrome extension available which lets you in on the email addresses of the webpage you happen to be browsing. The first 50 searches are free every month, but if you exceed that limit, then you would have to opt for a premium package.
- FindThatLead: FindThatLead offers a similar service. Chrome extension is available for use. For more info, do check them out.
Guest-posting
One way to do so would be through reaching out to the blog owner and attempting to guest post on their blog.
Guest posting has the potential to seriously broaden your audience. It also adds value to your portfolio. Your responsibility as a guest poster doesn't simply end after publishing but rather it is the start of something grand.
As a guest poster it is essential to interact with the people who comment on your written pieces. Encourage them to share the content that you provide and even take constructive feedback from them. To a writer, readers are lovers they must constantly seek to please to the best of their abilities.
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