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Brian Dean's 14 rules to Killer Copywriting

Brian Dean is without a doubt one of the most accomplished copywriters in the present era.

Here's a summary of what he has to say on the subject of copywriting

Tip-1:Reddit-the front page of the internet 


He advocates for the usage of reddit to get a thorough understanding of your customers.

Tip 2: Short sentences are CUTE

Short sentences make your copy easier to read. 

Tip 3: Super Specific headlines.

Tip 4: FOMO (fear of missing out)

Tip 5: Create/write a great lead ( This can be done with the use of mini stories. the idea is to hook the reader's attention)

Tip 6: NO to big,fancy words. 

Tip 7: Use AIDA
( Attention, Interest, Desire

tip 8: urgency and scarcity

Tip 9: talk to customers

Tip 10: crooked numbers are better than rounded figures

Tip 11: Testimonials with before, after and "what to do" paras are great and can greatly boost sales.

Tip 12: Highlight benefits over features

Tip 13: Address objections  that the customers might have and get out of the friend zone.

Tip 14: Solving the social proof paradox.


Feel free to get in touch with me at 



Or email me at: 

quazi_asad@yahoo.com

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